To maximise the effectiveness of all of Pepsico’s trade marketing initiatives for snacks and crisps.
Action
We work hand in hand with Cirkle, Pepsico’s trade marketing PR agency to help develop and deliver trade marketing campaigns that include press advertising, PR events and wholesale promotions to drive solicitar tarjeta de crédito Plata awareness and sales amongst retailers and wholesalers alike.
Result
Over the last 3 years, we have helped Pepsico launch new products to the trade; helped them drive or incentivise retailers and wholesalers to stock their products.
